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    Never Hire a Bad Billionaire PR Client (Update)

    by PR Coach on February 4, 2012

    You could see this public relations vs billionaire Mark Cuban crisis coming for miles. It all started with Cuban’s advice in Entrepreneur.com to startup companies including: “Never hire a PR firm.” His actual advice, number 11 in his 12-point list, was: “11. Never hire a PR firm. A public relations firm will call or email [...]

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    PR 2.0 Trend: 10 Ways Tablets Will Impact PR

    by PR Coach on February 3, 2012

    If sales stats and trends are any indication, tablet devices will have a growing impact on public relations. Soon. Are we up to the challenge? We’d better be because 29% of Americans now own a tablet or e-reading device according to a Jan 2012 Pew Internet study. That number grew an amazing 18% from just [...]

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    One Million iReporters: Is PR Ready?

    by PR Coach on January 24, 2012

    Recently, CNN reported it now has one million registered iReporters in its citizen journalism community. Imagine. Is PR ready to respond? What other newsroom can possibly compete and what are the PR implications of these citizen journalists crowdsourcing news from around the globe? The news channel’s CNN iReport site was completely redesigned, revamped and reinvigorated [...]

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    Media Savvy: Are You Fully Socially Engaged?

    by PR Coach on January 16, 2012

    73% of journalists using social media channels to interact with PR A new research report may finally convince you to dump email in favor of social media channels when it comes to media relations. The Cision/Newhouse School 2011 Digital Influencer survey found that more than 70% of digital influencers now engage with PR pros through [...]

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    Never Hire a Bad Billionaire PR Client

    by PR Coach on January 11, 2012

    You could see this public relations vs billionaire Mark Cuban crisis coming for miles. It all started with Cuban’s advice in Entrepreneur.com to startup companies including: “Never hire a PR firm.” His actual advice, number 11 in his 12-point list, was: “11. Never hire a PR firm. A public relations firm will call or email [...]

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    Murdoch Tweets: Credible PR 2.0 Strategy?

    by PR Coach on January 4, 2012

    So, Rupert Murdoch started tweeting on New Year’s eve? Now that’s news of the world! You could have hit me on the head with a two by four and I’d be less surprised. Dude, I mean Sir. That’s awesome! The octagenarian Chairman of News Corp and his PR handlers (Edelman?) have launched a brand-new 2012 [...]

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    PR Storytelling: Why’s This So Good?

    by PR Coach on January 3, 2012

    Whether you’re in PR, a journalist, blogger or just a writer with a pulse, you’re always searching for writer’s craft and inspiration. Right? You’ve come to the right place. There’s no better way to start 2012 than with inspiration for your writing. That’s why the Nieman Storyboard series from the Nieman Foundation for Journalism at [...]

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    Crisis Management: Go Daddy’s 4-H Club

    by PR Coach on December 28, 2011

    If there’s one thing a company doesn’t need in a crisis, it’s the four Hs. No, I’m not talking about the original 4-H agricultural club so popular in the 50s and 60s whose motto was head, heart, hands and health. That would hardly describe GoDaddy.com Executive Chairman and Founder Bob Parsons. I’m talking about headstrong, [...]

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    Cirque du Soleil: A Merry Christmas PR Story

    December 22, 2011

    This is a Christmas story about savvy social media, PR and customer service. It stars Cirque du Soleil as Santa and Ticketmaster as the Grinch who nearly stole Christmas from a six-year old. Around 11:30 am on Dec 22, I’m browsing my son’s Facebook page to see pics of his trip to Las Vegas. He’s [...]

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    Newsknife Rates 2011 News Sites, Journalists

    December 19, 2011

    Ever wonder who the top journalists and news sites are on Google News? Newsknife is out with its 2011 ranking of top news sites and journalists based on an analysis of news items appearing on Google News. News site ratings were based on a review of 202,143 listings by 3847 news sites for 8033 news [...]

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