This Friday’s PR Picks is a menagerie of media relations and social media tips. You’re sure to find something useful to help you get better results from your media pitching. Or how to use social media to enhance your media relations results.
Cyndy Hoenig leads off with the #1 pet peeve of journalists while the Bad Pitch Blog features another paltry PR pitch. Margaret McGann looks at picking your company spokesman and we add several how to pitch features from pitchmeister Leslie Levine.
The new NewsBasis service which connects publicists and journalists is reviewed and the debate about the value of news and social media releases continues. More pitching tips and Al Gore’s inconvenient truths wrap up this week’s Friday PR Picks’ focus on media relations.
Our Social Media Friday Picks also has a media relations theme including social media releases, online media kits and ways to integrate Facebook, Twitter and other social media into your PR strategies.
We hope you’ll dive right in and get great value from this Friday’s PR resources. Here’s to better media relations results and more effective social media.
As always, you’ll find lots more public relations tips, tools and insight in the PR Library. Just browse by topic in the navigation menu on the left, but please no chewing gum or making noise in the library. The PR Bookstore and PR Job Board are also open 24 hours a day. Have a relaxing weekend!
Friday PR Picks
#1 Pet Peeve of Journalists [Cyndy Hoenig]
5 Changes in Journalism and What They Mean for Public Relations [Fresh Ideas]
24 tips for journalistic productivity [The Wax Blog]
A Bad Pitch Has a Real (Bad) Impact [Bad Pitch Blog]
Company Spokesperson: Choose Carefully [2M Communications Ink]
How to be Worth a Journalist’s Time [EVOK]
How to Pitch [The Wax Blog]
How To Pitch: The Wall Street Journal [Mopwater PR - video]
Ingredients of the “Pitchwich” [Blast Media]
Jumping on a News Story When It’s Hot [Leslie Levine]
Media Relations Tip #14: Don’t Ask for Guaranteed Coverage [Sawmill]
New Site Aims to Connect Reporters and Publicists [The New York Times]
News Release Was Not Ready for Prime Time [The PR Coach]
PR stunt or the new journalism? The titans of public relations are going direct to viewers and readers [The Independent]
Publicity…Everything Changes but the Tool [Miles Weston]
Shortening the Pitch [Leslie Levine]
Start Thinking Like a Reporter [MMI]
The Inconvenient Truth about Al Gore’s Public Relations Problem [Daily Finance]
Time to Kill the Press Release? [What Works, What Doesn't]
Why You Shouldn’t Answer Reporters’ Questions by Email [eReleases]
Social Media & PR
10 Facebook Pages Every Journalist Should Follow [All Facebook]
10 Ways to track what people are saying about you on Twitter [10,000 Words]
Does My Company Really Need a Media Kit? [eReleases]
How to Tweet Like A ‘Beat Reporter’ [PushingSocial.com]
Just Say No to “Social Media Press Releases” [What Works, What Doesn't]
Media Companies Try Getting Social with Tumblr [The New York Times]
Social Media Case Studies: Integrating PR & Social Media [PR Squared]
The Need for Social Media AND PR [Mark Evans Tech]
Three Steps to Make Your CEO Look More Personable with Social Media [The Buzz Bin]
Twitter Tips: Using Twitter for Internal PR [Wordstream]
What You Do When They Don’t Write about Your Story [Conversation Agent]
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