Just a quick post today. I want to share a guest post I wrote for ProBlogger called “10 Ways to Use Your Blog to Manage a Crisis.”
You’ll find 10 tips and helpful links to illustrate each benefit to blogging in a crisis. Try tactics such as using your blog for quick response, as an “official” record, for updates and corrections, media information, internal communications and much more.
If you ever managed or been involved in a crisis, you know how critical it is to get your message out quickly and correctly.
Yes, you can use Twitter and other social media tools but, as you’ll see in my post, that didn’t work so well for GE recently.
A blog offers the perfect combination of speed, information control, and enough length for you to make your point clearly, effectively and with authority. You can also add audio and video to reinforce your message.
Drop by ProBlogger and have a read. I’m sure you’ll take away a few useful ideas on blogging in a crisis. And if you’re looking for some of the best blog tips on the net, you’ll find them too at Darren Rowse’s excellent blog.
If you’ve other crisis blogging tips to share, we’d enjoy hearing from you here. Have a terrific week!
Photo Credit: Andrew Magill via Flicker
Author: Jeff Domansky is Editor, The PR Coach
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