116 PR Twits? You don't say?
It was a busy week for the PR Twits. We found 116 valuable Twitter posts for PR pros including public relations, blogging, crisis management, internal communications, investor relations, media relations and media training, news and journalism, PR jobs, social media twitter and writing posts.
All gathered here for quick reference by PR topic.
In public relations, PRSA issued guidelines on intern programs. The PR Coach provided another installment of 25 bad news releases, Paul Seamen asked if PR should drop its “do gooding agenda?” and PR legend Harold Burson reflected on reaching 90.
Heidi Cohen offered 16 blog must-have elements. Tom HC Anderson asked thoughtfully: If you had one last blog post to write, what would you say? And Deborah Potter shared 10 handy rules for journalists that are important for PR pros too.
On the crisis PR front, Christian Howes highlighted how Maytag’s failure to respond to an online customer generated big, negative PR and an opportunity for quick thinking competitors. Michelle Van Kriedt showed five things Taco Bell did right in managing its crisis using social media.
Domenic Jones shared 10 examples of CEOs and CFOs rocking YouTube and five ways IR departments are improving their earnings calls. The Q4 Blog looked at effectively communicating ‘say on pay’ to shareholders.
Media relations was a very busy topic as always. Doug Simon interviewed Erik Jackson, Senior Editor at InStyle Magazine on the perfect pitch. PRWeb added a useful case study on how to get media attention for your small business while Brad Phillips offered tips on what to do with your hands during media interviews. The PR Coach sourced journalists on Twitter in Canada and Pascal Gilbert’s US list, while 10 Yetis found the Top 100 in the UK.
Our social media Twits were flying with Facebook tips for your brand by JD Lasica, Niall Harbison on the five avenues Facebook opens for business and Beth Kanter’s interview with Alison Zarrella on how to utilize Facebook for nonprofits.
We also had Brian Whalley’s useful marketer’s guide to Quora, 50 Digg tactics for internet marketers and Don Campbell’s advice on what to do if you get a bad online review. Finally, Rebecca Caroe very generously shared her social media training slides, introducing social media to business, which is a superb resource for any PR or social media consultant.
And, there were many more PR Twits on jobs, writing and media training as well. All in all, Twitterville was tweeting up a storm this week.
Need more resources on public relations and Twitter? You can follow @thePRCoach Jeff Domansky on Twitter or get hundreds of additional Twitter tips and tactics in The PR Library.
As always, feel free to drop us a comment or suggestion on how we can make these PR Twits even more useful. Note Tweets with a W are PR Coach “winners” worth reading.
Author: Jeff Domansky is Editor, The PR Coach
Photo Credit: Kjunstorm via Flickr
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Best PR Twits
Public Relations, PR Profession [18]
1st step in right direction: PRSA Issues Guidance on Intern Programs #PR #PRstudchat #PRSSA http://bit.ly/dQPMv0
@PRWeb Picks: Five News Releases We Love This February #PR #mediarelations #PRTips http://bit.ly/e2ZuaV
Back by popular demand: Bad News Releases: 25 Brand New Press Release Turkeys #PR #publicrelations #mediarelations http://bit.ly/fGK5Sa
Can #PR20 lead #socialmedia #communications strategies? Why PR is a Threat to Digital and Creative Agencies http://bit.ly/eeA21h
Hmmm. Paul Seaman asks if #PR should drop its “do gooding agenda”? Edelman’s wonky 2011 Trust Survey #prsa #cprs http://bit.ly/i9x3o1
How to find #publicrelations talent, experts: Linkedin Skills – The Talent Economy #PR #PRJobs http://bit.ly/fE0Cwg W
Inspiring post by #PR legend Harold Burson: On Reaching 90 #publicrelations http://bit.ly/dYL4YQ
Just the #PR basics: 6 ways to avoid errors in press releases, blog posts http://bit.ly/ervupy
KY Jelly: Ambush #Marketing Stunt of the Year? #PR #publicity http://bit.ly/e7cadK
Must-read: Simple, smart, practical #PR tips: How to Set Up Your Own Listening Post #solopr #PRTips #PR20 http://bit.ly/gFGiwI
#PublicRelations strategists note: Get SMART When Setting PR Objectives #measurepr http://bit.ly/hrfPwS W
Remember KISS principle: WSJ Offers Examples of Overly Complicated Corporate Descriptions #PR #corporatecommunications http://bit.ly/fsnUHa
Thoughtful post: Egypt Cataclysm Can Reshape PR & Communication #publicrelations http://bit.ly/gQKCxE
Thoughtful read for #PublicRelations pros: On PR and Business Education http://bit.ly/fzIN9i
Top PR2.0 Influencers
A-list worth following from Traackr. W
Yep. Count ‘em: 5 PR Sites I Don’t Want You to Know About [via @PRHamster] #publicrelations http://bit.ly/gt4mGL
Blogging [6]
#Blogging strategy: How to make your blog content work harder – much harder #PR http://bit.ly/huVDWj
#Blogging thoughts: What is Your Blog Worth? http://bit.ly/gSGIgN
Great #blogging question: If you had one last #blog post, what would you write? http://bit.ly/hdMS0E W
Smart #PR #blogging tips: 16 Must-Have Elements to Put at Top of Your Blog http://bit.ly/hpHHCm W
Superb advice for #PR #blogging #writing too: Handy rules for journalists http://bit.ly/eHlBMr W
Useful #PR #blogging tips: 6 Fiction #Writing Techniques to Improve Your Blog http://bit.ly/eWhXwG
Crisis Management [5]
#CrisisManagement #crisispr response is common sense: Social Media and the Media Cycle #PR http://bit.ly/gNWYRX
#CrisisPR case study: Thanks for the Free Taco – Five Things Taco Bell Did Right #crisismanagement #PR http://bit.ly/h2eSAF W
Good #crisismanagement debate: Do companies need a crisis PR plan or social media crisis plan? (Part 1) #PR http://bit.ly/gZQLZw
Mark Sanchez Accused of Funny Business with 17-Year Old Girl – Crisis communication analysis #CrisisPR #crisismanagement http://bit.ly/fy19og
When Maytag customer, mom blogger didn’t get a response: #SocialMedia Fails – good example #PRFail #PR http://bit.ly/gNJgIZ W
Internal Communications [1]
Leaders communicating to staff: Wisdom of Unorthodox Communications #PR #ICchat #commschat #iabc http://bit.ly/fJT2a1
Investor Relations [5]
5 CFOs who are using web video to communicate with investors [IR Web Report]
The trend to using social media continues.
5 ways IR departments are improving their earnings calls [IR Web Report]
Excellent look at improving earnings calls.
CEOs and CFOs rocking YouTube: 10 examples [IR Web Report]
Worth viewing these CEOs’ performances. W
#Crisismanagement story worth noting: NASDAQ hack targets Fortune 500 board secrets #InvestorRelations http://bit.ly/hLlHda
Effectively Communicating Say on Pay to Shareholders [Q4 Blog]
A look at ‘say on pay’ trends and opinions.
Media Relations, Media Training [12]
Advanced Skill: Comment Without Commenting [Brad Phillips]
Smart media training advice from Mr Media Training. W
Chris Lee Sex Scandal: Great Crisis Response [Brad Phillips]
Congressman resigns and tries to manage crisis.
Erik Jackson, Senior Editor at InStyle Magazine, on Presenting the Perfect Pitch [Video 2:43]
Learn how to pitch your fashion story properly in this excellent video. W
Good #PR #mediarelations case study: HOW TO: Garner Top Tier Media Attention for your Small Biz via @prweb http://bit.ly/hWWUbj
Great Q, great answers: Should You Ask Reporters for the Questions? #PR #mediarelations #PRTips http://bit.ly/dU5m8c
Great resource for #PR in UK: 10 Yetis Helps PR Twitter Newbies – Top 100 UK Journalists on Twitter #mediarelations http://bit.ly/dIXXUo
Just the #mediarelations basics: 6 ways to romance journalists with your pitch #PR http://bit.ly/e3FcHf
More PR Coach resources: Top Canadian journalists on Twitter listed with number of followers #PR #mediarelations #cprs http://bit.ly/hSLjUH
More PR Coach resources: Top US journalists on Twitter listed by number of followers #PR #mediarelations http://bit.ly/hNaJK4
Smart #mediatraining tip: There’s No Such Thing as an “Official” Interview #PR #mediarelations http://bit.ly/edu7qP
UK #PRIntern expose: Prepare well to avoid the media skewer [incl video 14:59] #mediatraining #PR #PRTips http://bit.ly/haTbGJ
What Should I Do With My Hands? [Brad Phillips]
Funny clip shows what not to do with your hands; then Brad Phillips adds excellent tips on what to do with your hands in various situations. W
News, Media, Journalism [3]
As online news overtakes TV, opportunities for citizen engagement with news increase #PR #journchat #mediarelations http://bit.ly/ffJ2TJ W
How the markets value old vs new media: Not all content is king on Wall Street #PR #journchat http://bit.ly/hoYUTJ
Why expansion of low-power radio stations could mean good things for US community news #PR #mediarelations http://bit.ly/eiuAsy
Nonprofit PR [3]
A Nonprofit Social Media Policy Template You Can Use
Useful, simple template of potential use for many orgs. W
New #NonprofitPR #PRJobs Wayne State, U Chicago, Maryland UC, ASID, BF Animal Soc, Caringbridge Purdue #HAPPO http://bit.ly/aJeol1
Reminder for #nonprofit #nonprofitpr efforts: Kenneth Cole Illustrates How not to Use Social Media http://bit.ly/guwLY1
PR Jobs, PR Interns [13]
Absolutely! For #PRJobs too: Are Cover Letters Still Relevant for Social Media and Tech Jobs? http://on.mash.to/fPRnPs
Encouraging: Report Highlights Need for Online Talent Now http://bit.ly/h6ZA0M #PR #PRJobs #HAPPO
New #PRIntern opps: HIS, Cox Comms, WebMD, Strategic Learning, Coca-Cola, Lowe’s, Wellmark, E! TV #PRSSA #PRstudchat http://bit.ly/9pAUCj
New #PRIntern opps Walt Disney, MSL, Bizzable, Verizon, Disney College, Ketchum, NFL, Lowe’s #PRSSA #PRstudchat http://bit.ly/dnCdiV
New #PRJobs AMEX, Financial Engines, Sodexo, MetLife, Lifenet Health, Pepsi, Amazon.con, Intuit #HAPPO #PR http://bit.ly/b6Mb6Y
New #PRJobs Deloitte, Videojet Tech, Toro, Powell Grp, Walmart, Monsanto, Adobe, Microsoft, Time Warner Cable #HAPPO http://bit.ly/fq1XEw
New #PRJobs GE, MSL, Mayo Clinic, AMEX, Calvin Klein, Zeno Grp, Experian, Adobe, Avid Tech, Microsoft #HAPPO #PR http://bit.ly/fg8RSR
New #PRJobs Microsoft, Cal State, Danaher, Adobe, Rolls Royce, Citi, CUNY, Starwood Hotels, Hilton #HAPPO http://bit.ly/fq1XEw
Newest #PRJobs Revlon, Pep Boys, MGM Resorts, Pepsi, AECOM, Premera, Bristol-Myers, Sony Electronics #PR #HAPPO http://bit.ly/b6Mb6Y
Not so much, in this coach’s opinion: Do Video Resumes Really Add to Your Brand? #PRJobs #HAPPO #PR http://bit.ly/h679SI
Smart #PRJobs tactics: 6 ways to give your LinkedIn profile a boost #HAPPO #PR http://bit.ly/i39nXz W
Thoughtful post for #HAPPO #PRJobs hunters: Thriving In a “Lean” Culture with Lean PR http://bit.ly/hjJUGi
Thoughtful #publicrelations post: Does an MBA help in PR? #prstudents #PRSSA #prstudchat http://bit.ly/gWL8N6
PR & Social Media Measurement, Media Monitoring [4]
#MeasurePR thinking: How to Show Results and ROI for PR Dollars http://bit.ly/fHBx0G
#MeasurePR strategies: Monitoring Your Brand Reputation Online Matters #marketing #PR http://bit.ly/fFQwZg W
Smart #measurePR #smmeasure thinking: If Nothing Else, Get Measurement Right #PR http://bit.ly/gwUiO1
Thoughtful look at college rankings & challenge of How Rankings Drive Reputation #measurepr #PR http://bit.ly/ghAceT
Social Media [20]
Attention Quora explorers: A Marketer’s Guide to Quora #marketing #PR #PR20 http://bit.ly/i9XpQD W
Building the case for video: Video Attracts Viewers to Your Web Site #PR #blogging #PR20 http://bit.ly/iaIA13
Excellent #socialmedia #PR20 #PR playbook: 15 ways to increase your brand’s impact on Facebook http://bit.ly/dER1uf W
Future thinking; good read: When Will the Social Media Gatekeepers Arrive? #PR http://bit.ly/gsdkSw
Good #PR20 thinking: Newsroom Facebook Fans: Quality vs. Quantity #PR #mediarelations http://bit.ly/eraRPO
Guess? OMG, Don’t read unless you like People mag 
The 20 Most Popular People on the Internet http://read.bi/hLrOXJ
Helpful, timely tips: 5 New Avenues That Facebook Pages Open Up for Business #PR #PR20 #commentz http://bit.ly/eFpPOK W
How to Create and Optimize a Facebook Content Strategy #PR #nonprofitpr #socialmedia http://bit.ly/emuxTH W
Just the basics: How to Use Social Media Effectively #PR #marketing http://bit.ly/dZnVr7
#PR20 ROI worth reading: Study Details Use, Success Rate of #SocialMedia Tools by Inc 500 Companies #PR #marketing http://bit.ly/eVOOtb
Practical #socialmedia tips: Can you Digg it? 50 Digg tactics for internet marketers #PR20 #PR http://bit.ly/g2gxdP
Practical #socialmedia tips: What to Do If You Get a Bad Online Review #PR #PR20 http://bit.ly/dKu1Vc
Smart thinking: Have an opinion and something to say: The #SocialMedia “Formula” #PR #marketing http://bit.ly/eEvH3y
SocialMedia Training Slides
Kudos to Rebecca Caroe for sharing her excellent B2B presentation. Ideal for introducing social media to business. WW
Terrific #PR20 resource, tips: 8 Ways to Find Great Social Media Content #PR http://bit.ly/gHgrRM
Two Essential Social Media Marketing Practices: content & #blogging http://bit.ly/gjtLSw
Useful ideas: Keynote on Ten Reasons Social Media Week Should Be Every Week #PR20 #PR #marketing http://bit.ly/i9t8G
Valuable #PR20 resources: 55 Best Social Media Tips, Tactics and Tools of 2010 #PR http://bit.ly/dThjF1 W
Wonderful post: How will you be remembered on Facebook? #socialmedia #PR http://bit.ly/fCJMeO W
Xtra cheese with your #socialmedia? Dominos to Launch Pizza Exclusively to UK Facebook Fans #marketing http://bit.ly/hZmobI
Solo PR, PR Agencies [7]
Great #PR new biz, client lessons; we’ve all been there: The Maritel bucket #solopr http://bit.ly/fcaaVr W
Hmmm, interesting: PRNewser Poll Results: Publicity is Good for PR Firms #publicrelations http://bit.ly/i7J10S
OK #SoloPR Ready. Aim. High: Five Steps to High-End Clients #PR http://bit.ly/dZZmHC
Smart #solopr #marketing ideas too: 5 Ways Ad Agency Blogs Can Produce Significant Traffic for New Business #PR #blogging http://bit.ly/ikwDZQ
Smart thinking: How to Avoid the Biggest Minefield in Consulting #PR #soloPR http://bit.ly/gxYVg4
Useful #PR agency debate: Controversial Clients: Too hot to handle? [video] #publicrelations http://bit.ly/dLDiCa W
Useful #solopr #PR tips: 7 Tips for Using Your LinkedIn Profile to Land Great Projects #PRTips http://bit.ly/hsBCnP W
Twitter & PR [8]
6 useful #measurepr tools: The influence of Twitter and your Twitter influence #PR #socialmedia http://bit.ly/gK6pII
A bit techhy but interesting: Using Twitter to effectively report breaking news #PR20 #PR http://bit.ly/h85b5E
New post: Missed The PR Coach tweets last week? Best #PR Twits: Week of Jan 30 – Feb 5 #PublicRelations #PR20 http://bit.ly/h8jW4e
Really handy! A Second Look: 6 Types of Twitter Tools That Come in Handy #PR #PR20 #socialmedia http://bit.ly/dLGbNm
#SMmeasure fact: The top Twitter country? The Netherlands #PR20 #PR #socialmedia http://bit.ly/hp56hS
#Socialmedia blueprint: How We Increased Our Twitter Followers By 250% – Whiteboard Friday #PR #commentz http://bit.ly/iaXqKe
Useful comparison of podium vs network: Twitter: Corporate Communications Chameleon [Chart] #PR #PR20 http://bit.ly/fl6bhD W
Useful #measurepr tips: 5 Twitter Audience Analytics: Beyond Follower Count #PR20 #PR http://bit.ly/eV9EO6
Writing [4]
Great #blogging #PR #writing tips too: 7 Tips for Writing for Online Readers http://bit.ly/eYJTGP
Terrific for #PR #PR #blogging too: 10 free and totally legal programs every multimedia journalist should have http://bit.ly/gvEY0O W
#Writing advice worth noting: Five Expert Copywriting Tips #PR #blogging http://bit.ly/ebFYIp
Your grammar called: Eliminate #PR #writing #blogging fog: Misplaced Modifiers Mix Meanings http://bit.ly/i3e0E7
Other Stuff for PR People [7]
Awesome creative break: Reel Wisdom: Lessons from 40 Films in 7 Minutes [Video: 7:01] #PR http://bit.ly/i3Yrg0
Coffee break fun: BBC lists 50 newspapers with strangest names #PR #mediarelations http://bit.ly/eNvFxd
Creative coffee break: 33 Cool Logo Design Inspirations You Should Check #PR http://bit.ly/gGmECl
Creative coffee break: Trust me; amazing!: 100 Artsy Pictures of Forks #PR http://bzfd.it/hWtRAU
Humorous #PR take on Wall Street excess: Sorry, but this is my elevator #reputation #publicrelations http://bit.ly/ihfFXf
Tech trend: Shorter E-Books for Smaller Devices #PR #blogging http://nyti.ms/giqYH2
Weekend funny: Glenn Beck gets “Donald Ducked” – CBS Channel 5 Evening News #PR #publicaffairs #journchat http://bit.ly/fGBSTu
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